While in a best case scenario you may find yourself already at home with plenty of supplies as a disaster strikes, and the situation may allow you to "shelter in place" and stay away from less secure environments, this may not always be the case. In a severe emergency, you may find yourself in a situation where you have to evacuate to get home or to leave your home if it is unsafe. In many evacuation scenarios you may not find yourself in the relative isolation and security of your car. This will potentially put you out in public with whatever emergency supplies you have. So think about this...
While it's important to have the right supplies to keep you and your family secure for three days or more in a disaster situation, it can also important not to "advertise" your level of preparedness to others. Especially in an urban environment in which you may be among many strangers, most of whom will NOT be prepared with their own supplies (this is just a reality), it is important to keep a low profile. In a less than secure environment, don't "advertise" what you have by what you use to carry it.
Your selection of a backpack or bag that has a design and color that will not readily signal what is inside may help you avoid becoming a victim of those who, out of despirtation, may be willing to try to take your supplies from you. If you have to travel by foot in a desparate sitiation, a bag with clear "Emergency" colors, lettering or design, may scream, "I've got what you don't!"
While disasters can bring out the good in many people, the more dire the situation, the more likley that some people will do whatever it takes to meet their own immediate needs. If it is clear that you have what they need, you may become a target of violence that could deprive you of needed supplies, or worse, leave you injured or dead.
Here is an example of a "Survival Kit" pack that might prove problematic in an "unfriendly" urban post-disaster environment. While high-visibility backpacks and bags have their place and very practical application in emergencies, if you are in a high density urban/suburban environment you are safer to stay with backpacks and bags that don't have a specific "emergency" look. You will want to avoid bright emergency colors like red, orange, yellow, or green. You will also want to avoid using a military style backpacks that may signal that you are well prepared. You will espcially want to avoid showing your supplies by dangling knives, flashlights, and other supplies on the outside as you might naturally do in a wilderness suvival situation.
Think "stealth." Stick to black, navy blue, or other colors that don't draw attention. At Lifesecure, we have always offered such options in our emergency preparedness product line. Recently we sold a large amount of our SecurEvac Stealth-200 24-Hour Urban/Suburban Evacuation Kit (50200) to a well known national company. They plan to provide these kits to their employees who work in urban areas and who, in a disaster, might have to try to get home without the aid of their usual modes of transportation. They wisely chose a kit that will not tend to draw attention to itself. This kit is packed in a small black bag with only a small logo that helps in initial identification but which will not draw attention in use.
To stay secure in an emergency situation you may need to think about others and their reactions as much as you do about your own preparedness and plans. Think carefully about the potential situations you may face. If you are likley to have to evacuate on foot in an environemnt that may not be safe, chose to carry your supplies in a way that will keep you in a low profile. This may go a long way to helping you be secure in an unsure world.